McDonald's Launches All-Day Breakfast In Australia

Publish Date
Thursday, 2 July 2015, 12:50PM

For some in Australia this could be the best news ever!

As of yesterday, McDonald’s restaurants in Australia will now be serving a new all-day breakfast menu.

McDonald's said in a press release “Macca’s restaurants across Wollongong and the Illawarra (excluding food court kiosks) will be serving breakfast favourites including the Bacon and Egg and Sausage and Egg McMuffins, Hashbrowns and Hotcakes 24 hours, seven days a week.”

McDonald’s Australia chief marketing officer Mark Lollback said the company had listened to the overwhelming consumer demand, as many people including shiftworkers and late weekend risers were often missing the 10.30am breakfast cut-off.

Mark said: “We are always listening and taking on feedback from our customers and all-day breakfast was one that people are always asking of us. We are excited to let our customers know that we have heard them and to announce that our Wollongong patrons will have the opportunity to be among the first in Australia to enjoy all-day breakfast.”

The Gold Coast will be the next location from next month to get all day breakfast and if the Wollongong and Gold Coast experiments are successful, McDonald’s will look into expanding the all-day breakfast menu into other locations around Australia.

Some McDonald’s restaurants in the US are already trialing all-day breakfast too.


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